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ARCHÉ branding studio website

03 / Brand & digital product

ARCHÉ

A full-cycle studio product: positioning translated into service architecture, a 35-route website and a controlled material language.

Role

Brand strategy · UX architecture · UI · launch

Scope

Positioning · Information architecture · Web design · Launch

Evidence
  • 35 routed pages
  • Three case-study families
  • Live responsive implementation
Status

Live product

01 / Position

Brand architecture, made tangible.

The proposition is built around control, clarity and continuity—not decorative luxury. The same logic structures the offer, navigation and visual system.

ARCHÉ identity layout
ARCHÉ material palette
ARCHÉ typography

02 / UX architecture

One navigation model for services and cases.

The 35-route structure lets different audiences enter through a business task, a discipline or a finished case without losing context.

  1. 01

    Positioning → service family

  2. 02

    Business task → relevant method

  3. 03

    Case → proof → contact

ARCHÉ digital identity

03 / Case system

Three industries, one authored standard.

FORMA 12, MAREA and TESSERA demonstrate how the identity system changes tone without losing structure.

FORMA 12 identity case
MAREA hospitality identity case
TESSERA product identity case

04 / Launch

The system ends in a working product.

The final proof is the responsive site itself: a coherent route from positioning to services, cases and contact.

FORMA 12 signage and digital presentation
TESSERA digital presentation

Sources

Live website↗

Next case

CyberHouse Bunker↗